01Anticipate
Artificial Intelligence
Anticipation · AIUpload an image or a video and get attention maps, Impact Score and memory in seconds, benchmarked against your industry.
Explore the AI
Step inside your audience’s mind
Neuroscience for brands that want to lead.
Databrain anticipates, validates and measures how your audience really responds — attention, memory and emotion — against your industry’s benchmarks. Know which ideas work before you spend.
The ecosystem
Neuromarketing, end to end.
Three ways to read your audience, in one place: AI that anticipates, online studies that validate, and lab neuroscience that confirms.
02Validate
Remote
Validation · OnlineWebcam studies with real audiences, at scale, no hardware needed. Remote eye tracking and behavioral response, with privacy built in: no video is ever stored.
Explore Remote03Measure
Neurolab
Certainty · LabLab-grade neuroscience: 8-channel EEG for engagement, cognitive load, memory and event-related potentials, plus high-precision eye tracking, facial coding, voice emotion and implicit association.
Explore Neurolab01 · Artificial IntelligencePowered by 
The answers no survey will ever give you.
In seconds, the AI anticipates where people look, which details stick and how they feel. No recruiting required.
Analyzed ad Example
Headline 29 %
Brand 5 %
Product 4 %
Impact Score
5.2/10
Anticipated impact, from 0 to 10
Seven metrics
Attention76
Cognitive demand51
Memory56
Engagement77
Intention83
Trust56
Avoidance24
Areas of interest
Headline29 %
Brand5 %
Product4 %
Artificial Intelligence · Video
Where the gaze lands, second by second.
Attention, engagement, memory and cognitive load across every second of your video.
Artificial Intelligence · The science
The science behind every number.
A neuroscience engine built on 100+ machine-learning models, validated against real EEG, eye-tracking and facial-coding data.
+20
Years of data
+100B
Data points
+300K
Real participants
95%
AI accuracy
Agreement between the AI attention maps and lab eye tracking, per Neurons’ validation.
02 · Remote
Set up an online study in minutes.
Design the study, share a link, and real people take it at home on their webcam. Remote handles calibration, quality checks and analysis.
- 01Build the protocolUpload images and videos, set how long each one runs and whether they play in a fixed or random order.
- 02Add questions and contextBuilt-in surveys before, between or after the stimuli, plus the option to place your ad in a simulated social feed.
- 03Recruit your wayShare the link with your own audience or plug in a participant panel. Quotas are enforced and every participant is sent back to their panel.
- 04Verified calibrationEvery participant calibrates on their webcam and is checked against control points. Sessions that fall short are excluded from the analysis.
- 05Rigor in every resultHeatmaps, areas of interest, facial emotion, implicit response and A/B tests, backed by scientific-grade statistics and an AI-written report.
- 06Privacy by designGaze is computed in the participant’s browser. Faces are never recorded or stored.
03 · Neurolab
Lab technology, synchronized to the millisecond.
We measure brain and body responses with the same equipment used in academic research, on a single timeline.
8-channel EEGEngagement, cognitive load, memory and event-related potentials, read from brain activity.
Screen-based eye trackingLab precision for ads, websites and on-screen packaging.
Eye-tracking glassesGaze in the real world: shelves, stores and product experiences.
GSR and heart rateThe body’s emotional arousal, second by second.
- Facial codingThe emotions that cross a viewer’s face.
- Voice emotionTone of voice reveals emotions words leave out.
- Implicit associationThe gut response, before conscious thought.
- Audience analysisHow responses shift across audience segments.
Every signal is synchronized and analyzed with scientific-grade methods — event-related potentials, inter-subject correlation and areas of interest that track objects through the video — and reported in plain language.
Explore Neurolab
Across the ecosystem
From a glance to brain activity.
- Attention mapsWhere the gaze lands, second by second.
- FocusHow concentrated attention is.
- Impact ScoreOne number, benchmarked against your industry.
- MemoryHow likely people are to remember it.
- EngagementThe positive emotional response it triggers.
- IntentionHow ready people are to act or buy.
- TrustHow credible and authentic it feels.
- ClarityHow clearly the message comes across.
- Cognitive demandHow hard it is to process.
- Areas of interestZone-by-zone analysis for images and video.
- Industry benchmarksSee whether you’re ahead of your category or behind it.
- Eye trackingWebcam-based online, high-precision in the lab.
- EEGBrain activity across 8 channels.
- Facial codingEmotion, read from the face.
- Voice emotionTone reveals emotions that words leave unsaid.
- Implicit associationThe gut response, before conscious thought.
Use cases
For every visual decision your brand makes.
Advertising and campaigns
Packaging and product
UX, web and apps
Retail and point of sale
Content and social media
Branding and identity
Plans
Start free. Scale when you’re ready.
Start with the AI and add a layer when the stakes go up.
Artificial Intelligence
fromUS$19/month
AI analysis for images and video. Four plans, sized by credits and team.
- Start free: 1 image and 1 video
- Attention maps, impact and memory
- AI optimization and benchmarks
Remote
Included
Webcam studies with real audiences, included in every AI plan.
- Included in every plan
- 25 to 300 participants per month, depending on the plan
- Turnkey projects available
- Results only — never faces
Neurolab
Custom
Lab neuroscience studies, designed around your question.
- EEG, eye tracking, facial and voice
- Methodology and sample tailored to you
- End-to-end proposal
Frequently asked questions
Neuromarketing, in five answers.
What is neuromarketing?
Neuromarketing applies neuroscience to marketing: it measures how your audience’s brain reacts to an ad, a product or an experience — attention, memory, emotion — beyond the answers people give in a survey.
How does Databrain’s AI anticipate attention?
Databrain AI runs on Neurons Inc. technology, trained on 20+ years of neuroscience data from over 300,000 real participants. Upload an image or a video and in seconds it anticipates where people will look, which details they’ll remember and which ones will land, with up to 95% accuracy.
Do I need hardware to run a study with Remote?
No. Remote runs webcam studies with real audiences, at scale, with no special hardware, and it’s included in every AI plan. No video is ever stored — only the results.
What does a study at Neurolab measure?
The lab combines 8-channel EEG (engagement, cognitive load, memory and event-related potentials), high-precision eye tracking, facial coding, voice emotion and implicit association.
How much does it cost to get started?
Start free: analyze one image and one video with the AI. Paid AI plans start at US$19 a month and include Remote. Neurolab is quoted per project.
Stop guessing.
Start knowing.
Start with the AI, free. Scale to online studies and the lab whenever you need certainty.